North American vegan cheese brand, Daiya, is set to be available in the U.K. for the first time ever. The Vegan Kind online supermarket is due to receive the stock “possibly this week” and will become the first supplier of the brand in the U.K.
“@daiyafoods will be available at @thevegankindsupermarket VERY soon. Possibly this week!” The Vegan Kind Supermarket posted on its Instagram account. “You may have seen @fatgayvegan post about this when he was over in California in early March, well after years of waiting, the time has come! Daiya are doing a press release right now, and we hope to be the very first online retailer to stock their range.”
According to The Vegan Kind Supermarket, its website is already geared up and prepared for the new stock. “Head to @thevegankindsupermarket(link in bio) and search DAIYA, you will see we have already added the products we will be stocking. We are just waiting on the stock arriving with us and we will get it added asap.”
Daiya Dressings, Cheeze Shreds, Cheezey Mac, Cheeze Slices, and Cream Cheeze are all set to be available to order from the supermarket from early April.
Daiya is a popular brand in North America, so popular that the company recently announced a move to a larger HQ in order to keep up with growing demand. In its new home, the company aims to generate $1 billion in revenue.
“Today’s consumers are now embracing plant-based foods as a great-tasting option that promotes a healthier lifestyle,” Terry Tierney, CEO of Daiya Foods, explained in a recent statement. “We are expanding to enable our teams to continue to do the work that will further surprise and delight consumers around the world and accommodate our aggressive hiring growth plans over the next 2-5 years.”
“Our new headquarters represents a long-term investment in the future – not only for the Daiya brand but also for plant-based foods overall. Most importantly, it enables us to continue pioneering our delicious plant-based products for every part of the day and bringing the incredible benefits of a plant-forward lifestyle to more people around the globe.”
You can now also find Daiya products online or in-store at Greenbay, London’s first 100% vegan supermarket.
Image Credit: The Vegan Kind Supermarket